Archive for October, 2008

Last few months, I’ve been experimenting with the concept of a loss leader. Basically, you use a low-priced or free item to draw customers in, and recuperate those losses on the higher profit stuff that comes with it. Grocery stores do it by putting sale items and necessities at the furthest reaches of [...]

Again, sorry for the lag in posting.
I came across this post the other day in my google reader. I was pumped for some guidance in this area, because I have basically always been underfunded. I was looking forward to getting some guidance in to how I could spend what little capital [...]